Artificial Intelligence: Shaping the Future of Event Planning
The NEU NEU
514 N 3rd st #101
Minneapolis, MN 55401
Tuesday, October 3, 2023
8:30am - 11:00am
Artificial intelligence. It’s not one more thing organizers have to learn, it’s the help you desperately need to take things off your plate. This session will take you from being timid to empowered when using AI-driven tools. Learn how events can benefit from the assistance of “Generative AI" and “Discriminative Deep Learning tools." You'll understand terms like these and how they apply to experience design. This interactive session will be led by veteran event pro, Nick Borelli of Zenus.AI, who is also the facilitator of the Event Learning Institute’s “Enhancing Event with AI” Certification Course.
Participants will learn:
• A deeper understanding of how AI works and its benefits
• Ethical considerations, data privacy and adoption challenges
• Use-cases for pre-event strategy, marketing and planning
• AI enhancements for attendee engagement, DEI initiatives and data collection
8:30 am - Registration & Networking
9:00 am - 11:00 am - Presentation
11:00 am - Event Ends
Zenus Director of Marketing, Nick Borelli, leverages his background in experience design, event tech, and digital marketing to help event professionals reach their full potential. His background includes decades of contributions to live and digital communication helping to facilitate his mission: bringing the world together through intentionally designed experiences. To further this mission, he has presented on a wide range of topics internationally, volunteered with numerous industry associations and contributed to dozens of publications. He has also served as a board member for a decade with the meetings and events industry non-profit, The SEARCH Foundation. Nick has been named a Changemaker by MeetingsNet, awarded International Volunteer of the Year by International Live Events Association, and has won numerous marketing awards. He has served as an advisor for associations, conferences, technology companies and event suppliers. Nick is the instructor of the Enhancing Events with AI course with the Event Leadership Institute.